Posts

Bear Forest Studio

Teams perform better when: Information flows free and fast. Accountability is clear and implicitly expected. Trust is high. Teams perform better - and deliver strategy more effectively - on a foundation of strong relationships. But relationships to who? On the left: Relationship strengths when a team leader tries to build connections, information flows, and work around themselves. This can create dense and strong relationships with direct reports. This is, all else being equal, a good thing....

Not a trading book, really. A mindset book, based on trading examples. Core ideas: Humans seek to avoid pain above all else. How well you can moderate that automatic response will determine a lot about how well you can do in life. There’s not a lot more to it, although the specific mechanics are much more detailed in the book. Interesting tidbits: 90% of traders are failing - they lose money....

Focus groups have a series of commonly known shortcomings that are generally accepted as a worthwhile trade-off in order to get really detailed qualitative feedback from a user group. But the core challenge is this People don’t say what they’re thinking / feeling. People don’t make purchase decisions using executive function – they feel their way into a buy. People can’t be trusted far, and even if they could be, they wouldn’t be able to explain what they’re feeling or how they’ll act in the future....

Having a brand as a front to the customer has some convoluted benefits rooted in people simply not caring in the slightest about the brand. Regular humans are far too busy with their regular human lives to pay much attention to your brand, and they’re definitely not emotionally invested in it. They may feel a slight warmth or comfort from it, at maybe 2% of their full emotional capacity in that direction....